All lobbying filings

Strategic Marketing Innovations

Strategic Marketing Innovations filed a Q2 report for New Balance Athletic Shoe, Inc. on July 17, 2025, reporting $70,000 in lobbying income.

Lobbying for New Balance Athletic Shoe, Inc. · Shoe manufacturer

As filed: STRATEGIC MARKETING INNOVATIONS for NEW BALANCE ATHLETIC SHOE, INC.

All filings by Strategic Marketing Innovations · Everything New Balance Athletic Shoe, Inc. has reported

Filing · LD-2 quarterly report Q2 report

Reporting period

2nd Quarter 2025

Apr 1 - June 30 · Posted Jul 17, 2025

Income

$70,000

What the client paid this registrant for the period.

Client based in

Massachusetts

Official filing document

Lobbyists on this filing 2

WILLIAM MCCANN

Previously held: Chief of Staff, Legislative Director, Rep. Marty Meehan
KARLEE POPKEN

Previously held: Sen. Bill Nelson, Legislative Correspondent Sen. Ed Markey, Legislative Correspondent, Legislative Aide, Legislative Assistant

A "covered position" is a government job the lobbyist held in the 20 years before registering, which the law requires them to name. See the revolving door for former members of Congress across all filings.

Government bodies contacted 2

The chambers, agencies and offices the filer named. It does not say who inside them was contacted, or when. Each name opens every filing that named the same body.

Lobbying activity 3

Defense

Berry Amendment

Trade (domestic/foreign)

Defense acquisition and monitor trade legislation

Homeland Security

Kissell Amendment legislation

Source: federal Lobbying Disclosure Act filing, reproduced as filed. Bills are parsed from the activity descriptions.